Apple is developing a screenless fitness tracker to rival Whoop

The record

Written from the 1 report below. Nothing here is unsourced.

Apple is creating a screenless, sensor-based fitness band as a competitor to existing devices from Whoop and Oura.
Executives including Tim Cook and Eddy Cue are supporting the project, which remains in the early stages of development.
The company has not confirmed whether the product will eventually reach the market.
The device aims to provide health tracking to users who prefer not to wear a traditional smartwatch.

1 report

English national1

All filed from India

Named United States · Garmin · Jay Blahnik · Jeff Williams · Oura · Stan Ng · WHOOP · Apple · Eddy Cue · Fitbit · Google · Mark Gurman · Tim Cook

The 1 report is listed beside the record.

Answers cite the reports above, or say they can't.