The record
Written from the 1 report below. Nothing here is unsourced.
- The BCCI is yet to draft and release the tender for the next cycle of IPL media rights.
- The ICC has formed a five-member working group, headed by ECB chief Richard Thompson, to explore the best price-discovery models for its 2028-31 media-rights cycle, and the IPL tender must come to market first.
- In 2022, the BCCI hired KPMG to draft the IPL tender, and a special digital package of 18 high-value matches per season earned Rs 3,273 crore, making internet rights out-earn TV rights in the subcontinent for the first time.
- Industry executives want the BCCI to explore new models such as non-live content, modular rights packages, and outreach to platforms like Netflix, Amazon and YouTube, and the BCCI AGM in Mumbai starting Friday is seen as the key moment for a decision.
- How the BCCI structures the IPL tender will set the benchmark for the value of every other cricket property, including the ICC rights, that comes up for sale worldwide.
What to watch next
- Whether the BCCI AGM in Mumbai starting Friday takes a call on appointing a financial agency for price discovery.
- When the BCCI drafts and releases the IPL media-rights tender.
- Whether the BCCI reaches out to tech platforms such as Netflix, Amazon and YouTube for the next rights cycle.
Coverage1
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English national1
All filed from India
Named India · JioStar · Amazon · Board of Control for Cricket in India · Devajit Saikia · International Cricket Council · Jay Shah · KPMG · Netflix · Richard Thompson · YouTube
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