The record
Written from the 1 report below. Nothing here is unsourced.
- WhatsApp has launched a bill payment service in India, letting users pay utility and household bills directly in the app.
- The service runs on the Bharat Connect (BBPS) network and covers more than 22,700 billers across 30 categories, including electricity, gas, water, FASTag, insurance, credit cards and loan repayments.
- Users can access it via the ₹ icon on the home screen and pay using UPI, debit card or credit card.
- Meta India's country head described it as an effort to make bill payment as simple as sending a message.
What to watch next
- Adoption of the new bill payment feature by users across India
- Further product announcements from WhatsApp under new CEO Kunal Shah
- Reach of the service in remote parts of the country, as cited by Meta India
Who said what1
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Arun Srinivas
1 quote · 1 outlet
“With bill payments, we're bringing that same simplicity to one of the most routine tasks in every household. No more juggling apps or tracking multiple due dates. We want to make paying a bill on WhatsApp as effortless as sending a message, and help bring the convenience of digital payments to people across the remotest parts of the country.”
In the article
…of Indians, WhatsApp is already the simplest way to stay close to family and friends, talk to businesses, access citizen services, and buy everything from metro tickets to insurance — all without leaving the app. With bill payments, we're bringing that same simplicity to one of the most routine tasks in every household. No more juggling apps or tracking multiple due dates. We want to make paying a bill on WhatsApp as effortless as sending a message, and help bring the convenience of digital payments to people across the remotest parts of the country. ” This is the second major announcement from WhatsApp since Kunal Shah joined as the CEO of the messaging app. WhatsApp had earlier launched browser calling, allowing users to make and receive one-on-one and group audio…
Coverage1
All filed from India
Named India · Arun Srinivas · Bharat Connect · Kunal Shah · Meta · WhatsApp
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