The record
Written by software from the 1 report below. The points restate them; where one says why it matters, that is Prism's reading, not a reported fact.
- The number of Indian consumers planning to increase their total festive spending has fallen from 83 percent last year to 77 percent in 2026.
- A segment of shoppers planning to spend more than 50,000 rupees has increased by 2 percentage points.
- Android users are showing higher confidence in mid-range spending compared to iOS users.
- Millennials are increasingly using artificial intelligence for shopping decisions, surpassing Gen Z in this trend.
- This shift highlights evolving consumer behavior and the integration of technology in holiday purchasing.
Who said what3
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InMobi
3 quotes · 1 outlet
“There is a 2 percentage point increase in consumers saying they will spend in the top bracket of festive spending which is above Rs 50,000,”
In the article
…Advertising's annual report showed no change in the percentage of people willing to spend over Rs 10,000 in the upcoming festive season. Also Read: India's festive shopping about to change as robots lend helping hand " There is a 2 percentage point increase in consumers saying they will spend in the top bracket of festive spending which is above Rs 50,000, " the report said. However, the overall base of consumers willing to increase their budget has decreased, home-grown technology firm InMobi's advertising arm said. The survey covered 1,110 males and females across…
“77 per cent of Indian consumers have increased their festive shopping budgets, with 3 in 5 shoppers planning to spend over Rs 10,000,”
In the article
…50,000 budget bracket," the report said. Around 60 per cent of consumers plan to make purchases within a month before the festivals, with 29 per cent shopping just one week or less before they begin, the report said. " 77 per cent of Indian consumers have increased their festive shopping budgets, with 3 in 5 shoppers planning to spend over Rs 10,000, " the report said. Last year, 83 per cent of Indian consumers had indicated a willingness to increase their festive shopping budget. Also Read: India’s festive demand hits 5-year high: From cars and ACs to TVs, apparel…
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All filed from India
Named India · Android · Apple · InMobi · InMobi Advertising
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